What goes into a Shopify App Review?

One question we get a fair bit from merchants is 'Can I trust the apps in the Shopify App Store?'. This is a valid concern, especially as a lot of apps are a) charging money and b) getting access to a lot of shop data.

We've always had a thorough vetting process in place for apps and I talk about it with developers all the time but we've never explained it for merchants. Until today that is. Here's a short video that whisks through the app review process to show you what happens before we have confidence to publish an app in the App Store. Enjoy!